Especially to determine why these bounces are occurring

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So you need to find the balance. 2.- Without a quality database you have nothing to do First of all, you should know that if you have a high volume of non-existent or incorrect accounts, your reputation will be greatly affected. And, therefore, before reaching that failed submission, the first thing you should do is clean up your database. In the best case scenario, the recipient's inbox may be full. But if the addresses no longer exist, you're in trouble. The MDirector email marketing platform, for example, manages unsubscriptions and bounces automatically , deleting these contacts and blocking them from the platform the moment the bounces occur. 3.- Shipments must be personalized MDirector reputation stars And so, segmenting your database is more than essential. In other words, in addition to cleaning and updating it, you must ensure that you segment it correctly so that you can also send segmented emails .


Segmenting users in your database correctly yahoo email list means: Give your users the ability to choose which list they want to be subscribed to . Each user will receive information about what they are really interested in. Or, in other words, you increase your open and click rates. Identify the clients and sectors you want to target. Detect which clients react most favorably to your proposals. Knowing which segments are most profitable. Analyze which messages work best according to the different user segments you have established . 4.- Facilitates the discharge process Many times emails that do not facilitate the unsubscribe process are marked as spam . And it is not because there is anything wrong with them. Simply because you want to stop receiving emails and finding the tab to unsubscribe is mission impossible. However, while it may be comforting to know that you have been flagged as spam for this reason and not because your campaigns are bad, you should know that this action has a huge impact on your reputation.