Best Practices for Lead Generation in Competitive Industries
Posted: Mon Jan 06, 2025 10:46 am
Why is Elon Musk interested in politics in Europe? Influence or interference... Why is Elon Musk interested in politics in Europe? Read on franceinfo Post-quantum transition: the coming threat to the confidentiality of our digital exchanges Post-quantum transition: the coming threat to the confidentiality of our digital exchanges Read on franceinfo 10 Things to Remember from Summer 2023 for the Media wandering links September 2, 2023 Reading time: 22 min Share Like every year, upon returning from the beach (or the mountains), Méta-Media offers you a summary of the 10 trends that have marked us during the summer period.
From the transformation of social networks (which, for some, are australia telegram declared dead) to the decline in TV consumption (including among the elderly) and the #Barbenheimer phenomenon, here is our (non-exhaustive) catch-up of the essentials for those who were able to disconnect this summer. By Alexandra Klinnik, Myriam Hammad of the MediaLab de l'Information and Kati Bremme, Director of Innovation and Editor-in-Chief Meta-Media 1 The end of the Wild West on social networks This summer, major platforms were forced to change their practices by user protection authorities around the world .
In early August, Meta announced , willingly or unwillingly, its intention to make targeted advertising “optional” in Europe on the Instagram, Whatsapp and Messenger applications. But the platform remained rather evasive about this implementation, the European continent representing nearly a fifth of all its advertising revenues . In the same vein, TikTok anticipated European requirements , by making behavioral tracking optional for the proposals on its “ For You” page, which is the addictive success of the platform .
From the transformation of social networks (which, for some, are australia telegram declared dead) to the decline in TV consumption (including among the elderly) and the #Barbenheimer phenomenon, here is our (non-exhaustive) catch-up of the essentials for those who were able to disconnect this summer. By Alexandra Klinnik, Myriam Hammad of the MediaLab de l'Information and Kati Bremme, Director of Innovation and Editor-in-Chief Meta-Media 1 The end of the Wild West on social networks This summer, major platforms were forced to change their practices by user protection authorities around the world .
In early August, Meta announced , willingly or unwillingly, its intention to make targeted advertising “optional” in Europe on the Instagram, Whatsapp and Messenger applications. But the platform remained rather evasive about this implementation, the European continent representing nearly a fifth of all its advertising revenues . In the same vein, TikTok anticipated European requirements , by making behavioral tracking optional for the proposals on its “ For You” page, which is the addictive success of the platform .