Rock Content’s blog in the “zero” position of SERP for the keyword “Interactive Content”, included in the snippet features Now, if the question is complex, Google tries to present the closest results related to the topic. Sometimes, if there is nothing so specific that has already been published by third parties, it is not able to help. When we ask very specific questions, Google shows the results that better fit our search intent, but rarely does it find the exact answer we need.
In the previous example, Google has left behind the “200 dollars” part of my search, and shows canadian colleges universities email list head-tail articles instead of providing the specific answer I requested. The algorithm, in a way, forces people to simplify their questions. It prioritizes its results pages trying to direct the user to the best answer, considering mainly the following attributes: Well-organized information; Objective questions and answers; Expertise and authority; Interactivity within the pages; Strategic linking; Multimedia materials; Structured data; Usability.
Search Generative Experience)? The example above is still being tested, but Google showcased it here as a preview of what’s to come. Search | Google I/O 2023 Google SGE is an AI-powered feature added to the Google Search interface that everyone already knows and loves. It leverages the power of AI technology to enhance search results, offer handy SERP overviews, and streamline the process of browsing the web.