9 Keys to Make Your Homepage Win Customers' Hearts
Posted: Sat Dec 28, 2024 9:14 am
Did you know that a user visiting your website will take an average of 3 seconds at most to decide whether to stay or go somewhere else to find what they are looking for?
Yes, you guessed it: usually that other website will be the website of your direct competition.
Convincing your potential client to stay with you in such a short space of time is no easy task, I admit.
But it is possible.
Having a properly designed home page to retain the public interested in your services or products is a fundamental step to achieve this.
This is what I want to talk to you about today: the denmark telegram data to having an effective home page that will make your target audience fall in love with your website and help you retain those potential customers interested in what you offer.
Better yet… that they perform the action you want them to do so that you can achieve the goals you have set for yourself with your online presence.
Table of Contents [ Hide ]
1# Your home page should make it clear how you can help
2# The most important thing is the content
3# Call to action “above the fold”
4# Don't put too much information
5# Don't overload the design
6# Don't be guilty of wanting to be too original
7# Think about your target audience, not yourself
8# Don't be afraid to show yourself publicly
9# Show your latest blog posts, but don't just show your blog
What does your website's homepage look like?
1# Your home page should make it clear how you can help
Always keep in mind a fundamental concept when selling online.
All of us who surf the Internet are looking for a solution to a specific problem.
And each of us can solve some of these problems for others.
That's what online selling through a website or blog is all about: making it clear how you can help someone who has a problem (or several) that you can solve.
Shows how to help - Home page
On your home page you must show how you can help your potential clients, so that, in those few seconds of decision-making that I mentioned at the beginning, they decide that you and no one else is the best solution for their problem.
For example (and without going any further), on my home page I make it clear in the first message that I help people who want to increase their clients and sales online through a WordPress website.
Come on... it's impossible to be more specific in fewer words, right?
Everyone who enters sees what they can find on this website / blog in just a couple of seconds and what problem I can solve.
This is exactly what you should do on your business website sooner rather than later.
2# The most important thing is the content
This phrase, which you have heard me say (or read) on more than one occasion, is also applicable to the home page of your website and is closely related to the previous point.
Making a clear and concise design is important (as I will show you later), but it is not the most important thing.
It's no use having the best design in the world if your content says absolutely nothing or doesn't engage the emotions of your potential customers.
Aside from how you have your homepage designed, what will really make your visitor stay or go is whether you capture their attention through what you say in your texts.
In this sense, the famous (and increasingly widespread) copywriting plays a fundamental role .
The best example I can think of of this is precisely the blog of the person who is probably the best copywriter in this country today: Mäider Tomasena .
Yes, you guessed it: usually that other website will be the website of your direct competition.
Convincing your potential client to stay with you in such a short space of time is no easy task, I admit.
But it is possible.
Having a properly designed home page to retain the public interested in your services or products is a fundamental step to achieve this.
This is what I want to talk to you about today: the denmark telegram data to having an effective home page that will make your target audience fall in love with your website and help you retain those potential customers interested in what you offer.
Better yet… that they perform the action you want them to do so that you can achieve the goals you have set for yourself with your online presence.
Table of Contents [ Hide ]
1# Your home page should make it clear how you can help
2# The most important thing is the content
3# Call to action “above the fold”
4# Don't put too much information
5# Don't overload the design
6# Don't be guilty of wanting to be too original
7# Think about your target audience, not yourself
8# Don't be afraid to show yourself publicly
9# Show your latest blog posts, but don't just show your blog
What does your website's homepage look like?
1# Your home page should make it clear how you can help
Always keep in mind a fundamental concept when selling online.
All of us who surf the Internet are looking for a solution to a specific problem.
And each of us can solve some of these problems for others.
That's what online selling through a website or blog is all about: making it clear how you can help someone who has a problem (or several) that you can solve.
Shows how to help - Home page
On your home page you must show how you can help your potential clients, so that, in those few seconds of decision-making that I mentioned at the beginning, they decide that you and no one else is the best solution for their problem.
For example (and without going any further), on my home page I make it clear in the first message that I help people who want to increase their clients and sales online through a WordPress website.
Come on... it's impossible to be more specific in fewer words, right?
Everyone who enters sees what they can find on this website / blog in just a couple of seconds and what problem I can solve.
This is exactly what you should do on your business website sooner rather than later.
2# The most important thing is the content
This phrase, which you have heard me say (or read) on more than one occasion, is also applicable to the home page of your website and is closely related to the previous point.
Making a clear and concise design is important (as I will show you later), but it is not the most important thing.
It's no use having the best design in the world if your content says absolutely nothing or doesn't engage the emotions of your potential customers.
Aside from how you have your homepage designed, what will really make your visitor stay or go is whether you capture their attention through what you say in your texts.
In this sense, the famous (and increasingly widespread) copywriting plays a fundamental role .
The best example I can think of of this is precisely the blog of the person who is probably the best copywriter in this country today: Mäider Tomasena .