Just think about what other pieces exist

[bhasan01854]

It might have started looking quite commercial. So we need to make sure that if we're going to have both of these, that they are very clearly speaking to separate intents and not containing the same information and the same keywords for the most part and that kind of thing. Quick tip Lastly, it would be better if we didn't get into the situation in the first place. So a quick tip that I would recommend, just as a last takeaway, is before you produce a piece of content, say for example before I produced this Whiteboard Friday, I did a site:moz.


com cannibalization so I can see what content had previously existed on Moz.com bahrain phone number database that was about cannibalization. I can see, oh, this piece is very old, so we might — it's a very old Whiteboard Friday, so we might consider redirecting it. This piece mentions cannibalization, so it's not really about that. It's maybe about something else. So as long as it's not targeting that keyword we should be fine and so on and so forth.


because if there is something that's basically targeting the same keyword, then obviously you might want to consider consolidating or redirecting or maybe just updating the old piece. That's all for today. Thank you very much. Tackling 8,000 Title Tag Rewrites: A Case Study Search Engines I recently dug into over 50,000 title tags to understand the impact of Google’s rewrite update. As an SEO, this naturally got me wondering how the update impacted Moz, specifically.