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Posted: Mon Dec 23, 2024 10:25 am
Solution 2: Use a Preferences Page to manage subscriptions
For this solution, we first need to set up some public dynamic lists to display on our preferences page. Luckily, my colleague Laura has already created a fantastic blog on using dynamic lists on your Pardot Preference Page. Once you have this all set up, you can continue onto the following steps.
1. In Pardot, head to Marketing > Emails > Preferences Page
Screenshot of preference page in Pardot
2. Select the Preference Page that you would like to use, and ecuador mobile number then click Edit’ in the top right hand corner. You can now edit the form’ and thank you’ content that will display on your Preferences Page.
Screenshot of edit email preferences page
3. Press Save’.
4. Click the link to preview your Preferences Page. You should be able to see all your public lists in the preview, but email recipients will only be able to see dynamic lists that they are already a part of.
And that’s it! With your Pardot unsubscribe process strategically set up, you can feel more confident that prospects will stay in your mailing list and better engaged with your content. If during the process you need support, the MarCloud team is here to help.
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Hollie Fitzpatrick
Hollie Fitzpatrick
Hollie joined the MarCloud team with extensive B2B marketing experience. With a keen interest in marketing technologies, they strive to find the best solution to increase the efficiency and quality of marketing campaigns through rigorous testing and data analysis. A certified Pardot consultant, Hollie spends her days at MarCloud being fully solutions-focused.
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For this solution, we first need to set up some public dynamic lists to display on our preferences page. Luckily, my colleague Laura has already created a fantastic blog on using dynamic lists on your Pardot Preference Page. Once you have this all set up, you can continue onto the following steps.
1. In Pardot, head to Marketing > Emails > Preferences Page
Screenshot of preference page in Pardot
2. Select the Preference Page that you would like to use, and ecuador mobile number then click Edit’ in the top right hand corner. You can now edit the form’ and thank you’ content that will display on your Preferences Page.
Screenshot of edit email preferences page
3. Press Save’.
4. Click the link to preview your Preferences Page. You should be able to see all your public lists in the preview, but email recipients will only be able to see dynamic lists that they are already a part of.
And that’s it! With your Pardot unsubscribe process strategically set up, you can feel more confident that prospects will stay in your mailing list and better engaged with your content. If during the process you need support, the MarCloud team is here to help.
Share
Hollie Fitzpatrick
Hollie Fitzpatrick
Hollie joined the MarCloud team with extensive B2B marketing experience. With a keen interest in marketing technologies, they strive to find the best solution to increase the efficiency and quality of marketing campaigns through rigorous testing and data analysis. A certified Pardot consultant, Hollie spends her days at MarCloud being fully solutions-focused.
More by Hollie Fitzpatrick
Featured resource
3D eBook cover with text Pardot Email Marketing Best Practices
Pardot Email Marketing Best Practices
If you find the process of planning, creating, and sending emails in Pardot overwhelming or too time-consuming, this ebook is for you because understanding everything you need to know and do to ensure successful and effective email marketing activity is no easy feat.
Download now
View all resources
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AI is revolutionising how marketers work, and Salesforce has been leading the charge with its AI offerings for marketing automation. If you’re already using Einstein for Marketing Cloud, you might be wondering how Agentforce fits into the picture. Is it a replacement? An upgrade? Or something entirely different?
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