Who is this course for

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What you will learn:

Create effective advertising campaigns in Yandex.Direct and Google Ads
Analyze results and optimize advertising to achieve business goals
Work with analytics systems, call tracking services and document management
Select keywords, create ads and segment your audience
Benefits of the course:

Practice-oriented approach: you will complete assignments based on real spain telegram data cases and receive individual feedback from experienced reviewers.
Current program: the course was developed jointly with Yandex experts and takes into account the latest trends in contextual advertising.
Convenient online format: access to materials 24/7, the ability to study at your own pace from anywhere in the world.
Certification: upon completion of the course, you will be able to confirm your knowledge by passing the Yandex.Direct certificate test.
Career prospects:

Course graduates are in demand both in digital agencies and in companies. Many successfully work as freelancers, managing several projects at the same time. Salaries of specialists depend on experience and work format, but in general, the profession opens up wide opportunities for professional and financial growth.

:

For beginners who want to master a sought-after digital profession from scratch
For marketers who want to deepen their knowledge of contextual advertising
For entrepreneurs who want to promote their projects independently
If you are ready to study intensively and apply knowledge in practice, the course “Contextual Advertising Specialist” from Yandex Praktikum will be a great start for you in a new profession. Join us and begin your journey in the world of Internet marketing!