Technical aspect
Competitive aspects
Content audit
Link audit
Social audience
Technical aspect
The technical aspect encompasses various elements of the website, including 404 pages, broken links, site speed, mobile optimization issues, duplicate content, and more. This critical step of the audit identifies issues that require immediate attention and solutions. The effectiveness of future SEO tactics depends on a well-executed technical audit. Therefore, it is critical to indonesia phone numbers approach all technical resolutions with utmost care.
Competitive aspects
Conducting a competitive audit is crucial to gaining insight into the strategies employed by your competitors that you may have overlooked on your own website. This audit allows you to evaluate and compare your website to others in your industry, facilitating informed decision-making processes. After a thorough competitive audit, you can optimize your website to outperform your competitors. Efficiently analyzing competitor strategies is difficult with SEO tools alone, so it is recommended to hire professionals to conduct the audit.
Content audit
An SEO audit also includes a comprehensive audit of your website content. This audit reveals underlying ranking opportunities by emphasizing the importance of high-quality content that meets user needs. Despite having a low domain authority, a well-executed content audit can significantly improve your website’s rankings.
Link audit
Both internal and external links play a crucial role in establishing a strong SEO foundation, and the audit uncovers issues and opportunities to improve your link profile. The internal link audit ensures that all hyperlinks are accurate, functional, and spam-free. Similarly, the external link audit checks the functionality and quality of all external links. If there are numerous low-quality backlinks, SEO professionals may need to disavow those links.
Social audience
A professional SEO audit also covers a social audit, recognizing the importance of social signals as ranking factors. It helps you evaluate the performance of your social campaigns and assess how your competitors are doing in this regard. Conducting a social audit helps improve your brand authority on social channels.
SEO Audit Cost in 2023
SEO Audit Cost in 2023
The cost of an SEO audit can vary depending on the size and purpose of the website. Generally, companies charge between $650 and $14,000 for a complete SEO audit report. Most companies usually follow this SEO audit price to ensure a thorough examination of the website’s SEO performance.
SEO is an investment, and conducting an audit is a necessary step to ensure that future SEO efforts are headed in the right direction. A poorly executed audit can have a significant impact on the overall effectiveness of SEO strategies. Therefore, it is critical to conduct a detailed SEO audit to identify areas for improvement and establish a solid SEO foundation.
A comprehensive SEO audit usually takes between 30-45 days to complete. Once the audit is done, you will be given a full report that includes all essential information. The length of the audit can depend on the size of the website, and it usually takes less time to audit smaller websites than larger ones. When selecting an SEO package or signing an hourly contract, having an SEO audit done is very beneficial and convenient.