Shows the result of marketing business events in popular online communities. If the indicators are low, they need to be urgently increased to increase customer loyalty.
Customer contact specialists must be online all the time to respond to online requests promptly. The goal of any communication with a client is to convey to them the high value of the product offered. Advertising also needs to be invested in. It must meet the needs of a specific audience, interested and solvent.
Mail traffic
In this case, there is total control 99 acres database over mailings to potential and real clients. If the advertising traffic shows a high mark, it means that their interest in the company has increased significantly after paid promotion on the Internet.
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4 Marketing Analysis Methods for Every Occasion
Marketing Analysis Methods
Sales Research
One of the methods of marketing analysis. The work is aimed at:
identifying the difference between the quantity of goods sold at one point and another (different cities, districts, streets);
defining the boundaries of the product sales territory and the ability to make changes to these recorded data to increase sales and, accordingly, profits;
studying the possibility of visiting consumers by the company's sales representatives.
During the period of work on product sales, there is an active evaluation of:
the efficiency of the work of managers who are responsible for the sale of goods;
sales techniques and methods used by sales representatives to promote sales;
efficiency of the distribution network in the direction of “expenses – income”;
sufficiency or lack of goods for sale in retailers' warehouses.