With this wave of activities, Lay's not only increased the number of friends on its official account and increased sales at physical mass merchandisers, but it was also the first successful case of POINT Connect in the F&B industry. It used the "POINT Connect" API to break the framework of past online event websites. , using the LINE official account to create interesting interactions with consumers. For a single F&B event, not only the number of participants was amazing, but the sales conversion created by the brand was also quite eye-catching!
Focusing on LINE's high penetration rate and influence, the above brands have developed innovative thinking and application from LINE enterprise solutions. They have also developed new customer groups and managed existing friends, and increased brand and product exposure to attract consumers' attention. On top of brands and products, it not only develops potential business opportunities, but also sets the best example for brand marketing!
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The official account now has a call function!! The call function that LINE users are familiar with and loves to use can now be used with the official account~ If customers want to make a reservation or have any australia phone number data questions, they can make a voice or video call to the store's official LINE account (The store can decide whether to enable video chat at its own discretion.) It’s as easy and convenient as calling a personal friend! This feature can be used by creating an official account for free. If you don’t have an official account before reading on, create one now!
Create an official account for free - PCDownload the official account App-iOSDownload the official account App-Android
Four major advantages of LINE Call
Voice/video calls are free: Whether it is a personal account, certified or non-certified official account, you can use the LINE Call function for free. In addition, customers can call the official account and chat as long as they want as long as they have Internet access, without paying extra phone charges!
"Busy Reply" messages are not afraid of being busy, and can retain potential customers: some stores may be worried, what if the phone calls keep coming during busy periods? Will not receiving the calls have counter-effects? The official LINE account has helped in this regard You've thought about it!! You can use the thoughtful "Busy Reply" function to customize your reply content according to your needs, such as telling guests to leave their contact information and contact them later, etc. When the official LINE account is busy or you are inconvenient to call, you can automatically reply to the set "Busy Reply". This not only takes care of customers' feelings, but also solves the problems that traditional phone calls cause to merchants: unanswered customer calls. Just like a missed business opportunity, with the help of busy response, it can help stores stay in touch with potential customers.