Demonstrate your values, don't hide them, but openly declare them and back them up with actions. One way is to post them in a visible place, such as at the entrance to the store. For example, you could write: "We value our customers." But a statement alone is not enough; it is important that people can see how these priorities are embodied in real work.
Let's look at the example of the VkusVill chain of stores. They have such a value as honesty. This is expressed in the fact that they openly talk about their integrity and act accordingly. For indonesia phone data example, they do not accept bribes to place products from certain suppliers on the shelves. They openly inform customers about this. VkusVill also emphasizes the value of openness. They claim that they are open to customers and really respond to their feedback. If visitors want to see certain products on the shelves, the purchasing department tries to find them and include them in the assortment.
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Types of customer loyalty programs
To increase customer loyalty and those who are just about to make a purchase, you can consider various ways to increase loyalty:
Discount programs
They are one of the simplest, most traditional and least effective types of loyalty programs. They can be simple, offering fixed discounts, or cumulative, providing discounts depending on the amount of the transaction.
Discount programs
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Typically, these programs help shoppers choose where to buy once they have already made their decision. They are most effective for fast-moving consumer goods (FMCG) and in low-price stores. Here, discounts really do matter for many shoppers. Large retailers often use discount programs to collect customer data.
However, a discount alone cannot make customers truly loyal. There will always be someone who will offer a lower price. Therefore, discount schemes, like any other loyalty programs, must be accompanied by communication at various levels.
Bonus programs
More complex than discount schemes, they involve the accumulation of points, usually equivalent to a certain percentage of the purchase amount, which can be used to pay for future transactions. Such schemes are effective in stimulating an increase in the number of transactions. Moreover, bonus programs with a limited validity of points can encourage consumers not to postpone purchases.
In fact, you pay with bonuses for the opportunity to interact with the client. Therefore, it is very important to use information about them correctly, making relevant personalized offers to them and avoiding excessive use of notifications, without abusing trust.