While each platform has different pros

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While each platform has different pros and cons (which would take a whole guatemala telegram article to discuss!), here is a quick comparison between the three:

Consider Facebook Ads if:

Your ads are more content-oriented (think shareable posts)
You have a wider range of audience
You have a wider range of industry
You want to run ads in a consistent, paced schedule
Consider Instagram Ads if:

Your ads are more image and visual oriented
You are targeting a younger audience
You have a bigger budget (as they have 2x more CPC or cost-per-click compared to Facebook)
You are in the lifestyle, apparel, jewelry, fashion, or beauty industry
You are trying to drive more sales to your business
Consider TikTok Ads if:

Your ads are more video oriented
You are targeting a younger, Gen Z audience
You have a smaller budget
You are in the entertainment, food, beverage, or beauty industry
You can create trendy ads, fast
XII. Facebook Ad Samples For Your Inspiration
Looking for some sample Facebook Ads for inspiration? Check out our list below.