However, in other instances, the purpose of your text will be to encourage people to subscribe to you so you can add them to your email marketing list. Non-text Content Some experts say that content should be over 2,000 words in length if you want to generate links and stand out. This is true, but only to a certain extent. A lot depends on your industry and target audience.
In almost all cases, you’ll need to intersperse the text with videos, images, infographics, and audio canadian hospitals email list content. Try out various formats to see which type of content or content combinations generate the best results. Text Optimization Optimizing your content for SEO makes it easy for potential customers to find you. It also makes your company look like an industry leader, as not everyone can manage to land a first-page Google placement for relevant keywords.
it’s how you’re saying it. What color is the text? What color is your background? Is the call to action the same color and font size as the rest of the text, or does it stand out? Generally speaking, experts recommend black text on a white background because it’s the easiest format for most readers. However, you may want to try experimenting with various CTA button colors and font sizes, and types to see what appeals to your target audience.