Specialization: Market Research

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A modern marketer must constantly learn, because knowledge becomes outdated catastrophically quickly. Today we will try to help solve this problem and consider a number of online courses on the topic of marketing analytics and marketing research. It should be said right away that this is the first part of the courses. We will try to continue to find interesting educational programs and share them with you.

The specialization is designed for specialists with a basic level indonesia cell phone number list in marketing and marketing research. During the training, both basic popular and advanced marketing research techniques and skills will be studied.

The specialization consists of 4 courses:

Technical specifications for marketing research
Qualitative research
Quantitative research
Report writing and analytics
Students learn how to plan a research project to achieve the set goals, choose the right methodology, conduct fieldwork and prepare data for analysis. And finally, find answers to all questions in the data and find insights. At the end of the course, there will be a diploma project, within the framework of which it will be necessary to conduct a small marketing research and prepare a presentation on the results.