Gamification has a lot to offer companies in the insurance sector, especially when using training platforms: they help standardize actions; reduce operational costs; increase motivation and engagement of professionals in activities and improve their understanding of products and services, positively impacting their customer service.
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Gamification in the insurance sector
Ludos Pro Gamified Training Platform
Gamification in the insurance sector
Adopting a gamified training platform can improve the corporate education actions of an insurance business in different contexts:
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Increase scale and reduce operating costs
When implemented in its electronic model, it is possible to adopt gamification as a method to standardize corporate training and people development actions throughout the company — applying them to employees and other audiences that are located even in other cities, states, countries and continents.
This means that there is no need to move participants to carry out activities in person, in addition to being able to apply the same content and actions to everyone on a large scale: that is, in the end, adopting methodologies such as gamified platforms allows optimizing the resources and time of everyone involved and reducing the operational costs of corporate education.
Increase awareness of new products and services
One of the biggest advantages that gamification offers is its ability to motivate and engage the target audience in activities. Therefore, even more complex, dense or less interesting subjects can become more accessible and attractive when adopting this methodology.
In this sense, this strategy can be used to educate employees, agents, brokers and other professionals about the new products and services that the company will make available to its customers. The better they understand these offerings, the better they will be able to make customers aware of the new products and services and help them discover which one best fits their needs, desires and profile.
What are the benefits of a training platform in the insurance sector?
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