4.- Create a visually attractive structure

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If you just type text, the user will escape from your page as soon as possible, even without having solved their search.

Just because it's a page with a certain theoretical load doesn't mean it can't be enjoyable. It should be!

As we know, users scan pages, not read all the content.

If the question statements are written in much larger letters and a different color, the user will more easily find what he or she has come to look for.

Include your corporate colors to maintain the aesthetic unity of the page and benefit branding .

Identify categories in an attractive way to encourage clicks.

In the best examples of FAQ pages we'll see, categories are identified by icons or images.

In your responses, add images, screenshots, infographics, or videos to make your content even more engaging and easy to consume.

And, following best layout practices, leave white space for the eye to “breathe.”

5.- Includes a search engine
Make it easy for users!

We must prevent them from having a bad experience searching high and low for answers to their questions.

The search engine is the element that will contribute most to improving the usability of the page.

Make sure it has a good design, works well, and delivers search results in a way that is both effective and attractive.

6.- Make it social
Include share buttons so users can easily share the content you offer.

This is something that very few companies do and it is hugely beneficial for several reasons.

On the one hand, you will make it easier for them to use the information in forums or comments on different channels and on other websites, which will help spread your brand .

It may not be the most shared page on your site, but every little bit counts!

Customer service personnel may also share the link in response to certain written questions they receive.

This will help you deliver well-designed answers with little effort, while also driv dubai whatsapp number list ing traffic to your website.

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7.- Leave room for feedback
This is very important!

Feedback is the best way to make your site truly useful to users.

How are they going to let you know that they can't find what they're looking for if there's no space available for it?

With it, you will make it possible for users to send new questions, request more information or send you their suggestions for improvement.