Saudi Data Set

The digital native company focused on reinventing businesses through innovative technological solutions, Globant (NYSE: GLOB), has made a new announcement, the launch of Globant Create.

This project is a new Studio that is based on combining creativity, marketing, media with artificial ...

One of the most anticipated events will take place from Monday, June 5 to Friday, June 9. It is one of the meetings that is creating the most hype among technology lovers. We are talking about the Apple Worldwide Developers Conference 2023 (WWDC).

Although it will not be known until June 5 what ...

Sam Altman , CEO and co-founder of OpenAI , has been in Madrid meeting with politicians and giving a talk at the IE University auditorium .


Altman has visited Moncloa to meet with the President of Spain, Pedro Sánchez , and has also been with the Vice President and Minister of Economic Affairs and ...

Like other “Big Tech” companies, Google is betting big on artificial intelligence (AI) , the technology that has burst into the tech industry like a bull in a china shop and presumably turned it upside down.

The fact that Microsoft has supposedly taken the lead over Google in the field of AI ...

ChatGPT was already integrated into Bing a few months ago in a “supercharged” version of the famous search engine . And now it is Bing that will make its way into ChatGPT. Through the partnership between Microsoft and OpenAI, both tools seem destined to become absolutely inseparable and feed off ...

Samsung Ads Europe , the advertising division of Samsung Electronics , and DoubleVerify (DV), today announced the results of its new Connected TV (CTV) viewability measurement solution.

Samsung’s free ad-supported streaming television (FAST) and video-on-demand service achieved a high viewability ...

The use of ChatGPT is becoming more and more common. Students, university students, workers, and now even lawyers use this service. The problem arises when the texts created by this artificial intelligence are not reviewed. A lawyer used ChatGPT as a source against the Colombian airline Avianca and ...

In an increasingly digitalized world, the need for an effective and coherent online marketing strategy has never been more critical. The rules of the game are constantly changing. This means that businesses need to adapt and evolve to stay ahead of the competition. In this context, it is essential ...

Salesforce 和 Google Cloud 今天在CRM 巨头Connections （本周三和周四在芝加哥举行的活动）上宣布扩大战略联盟，最终目标是帮助企业利用数据和人工智能为客户提供更个性化的体验，更好地了解客户。行为并以更低的成本在营销、销售、客户服务和商务领域发起更有效的活动。

专注于数据和人工智能的两项新创新将带来具有更好预测和生成能力的实时数据，以便公司能够充分利用数据并使用个性化人工智能模型更好地预测未来客户需求。降低不同平台之间同步数据的成本、风险和复杂性。

虽然 80% 的企业领导者表示数据对于组织内的决策绝对至关重要，但40 ...

在一个如此受营销和广告等时尚摆布的行业中，有时很难将麦子与谷壳分开，并且不被“炒作”的霓虹灯蒙蔽，这些“炒作”的声音既响亮又容易腐烂。目前围绕人工智能（AI）的“炒作”绝对是雷鸣般的，但从中长期来看，它似乎不会一直处于黑暗之中。

人工智能绝不是一种昙花一现的时尚，它蕴藏着可能是近代历史上最伟大的技术革命。人工智能大举进入市场后，营销和广告行业将发生翻天覆地的变化，人工智能与数据和客户关系管理（CRM）方便地结合在一起，将为广告商所采取的行动蒙上一层厚厚的神奇光泽。

Salesforce Connections活动的首场主题演讲集中讨论了人工智能对营销和广告的巨大影响 ...