Saudi Data Set

ABM, Account Based Marketing, is also a growing trend. This B2B technological solution allows content to be personalized to different roles within the same company that participate in the same decision.

It can be an effective tool for those who understand content as a tool and who work with large ...

Nowadays, the typical isolated act of looking at Google Analytics, discussing with salespeople how they “see” our customers, or looking at sales and payment figures month by month, can no longer be considered good Customer Analysis.

At least in terms of achieving growth results, for example.

The ...

On the other hand, the need for new skills associated with technology, empathy, curiosity, and why not? must come first.

understand the digital environment, with the ability to work in an ecosystem and transversally, with little laziness to be with and ask the client, with storytelling skills and ...

Apart from this, the aim is to trigger sufficient motivation and security to undertake the change through decision-making and the proposal of initiatives. In other words, good Marketing and Sales Mentoring should seek to "make you do, not just think."

by the consulting firm Forbes and as we ...

From the beginning, they shared the same vision: they sought to learn from each other, through the collaboration and interaction of their teams.

they had to carefully study which companies they invited. If there was no homogeneity between them, the trust necessary for the correct functioning of the ...

The purchasing cycles are very long and involve several people, so it makes no sense to direct B2B digital marketing investment towards impulse purchases.

On the other hand, the product is no longer perceived as the only differentiating factor. The way to achieve this is through actions that help ...

Profitability in B2B is a concept associated with relationships and trust over time. Being generous and humane at certain times and surprising at others can speed up decision-making processes and improve brand value.

Many companies have reached out to their customers during the kuwait phone number ...